The evolution of SEO Columnist Winston Burton reflects on how search engine optimization (SEO) has changed over the years. Where might things go from here? The job of an SEO has certainly evolved over time due to Google cracking down on spam techniques, the rise of mobile, changes in the SERPs and so on. But
Social Media Marketing Lessons from Game of Thrones Businesses must stay current with social media communications to maintain interest in their brand. Post content regularly, highlighting the most important stories and keeping a consistent voice. Read more at http://bit.ly/1TOgoig
How Execs Rank Digital Marketing Solution Capabilities Roughly half of executives worldwide say analytics and social marketing competences are critically important digital marketing capabilities. Other capabilities like multiple delivery models are also significant, but less critical. Read more at http://bit.ly/1s6By2M
Here is an interesting article about the importance of businesses today having their own app. The author of this article is suggesting that all business should have their own app. I am sure he does not mean this literally. The majority of my clients have apps but I do not recommend them for every client.
We all know that Reputation Management is critical. People are generally not very gracious. It is not a new problem. It is reported in the New Testament that Jesus healed 10 lepers and only one returned to thank him. My recommendation – Be Proactive. Here is a good article on services you can use to