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5 Big SEO Mistakes and What to do About it

One thing small to medium businesses can agree on is there are barely enough hours in the day to run your business, much less update your website, keep track of the latest SEO trends. And then there is the task of online marketing to drive traffic to the site and social media brand recognition duties.
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Things You Need to Know About Social Media

When it comes to promoting your small to medium-sized business on social media, there are most definitely right and wrong ways to go about it. Here is an overview of things to do (and not do) 1. There is no magic formula for clicks/engagement Contrary to what you’ve read, posting x amount of times a
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Holiday Marketing Tips for Online Stores

There are still some things you can do to ramp up your sales as holiday shopping goes into the final lap!
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Tips for Using Content Marketing to Target Clients

It’s great to have visitors coming to your website, but you want clients. If you have a decent traffic flow and the sales are not happening, it might be due to a lack of targeting. Let’s face it; the days of creating content to get indexed in Google is gone. And that’s not a bad
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5 Tips for SEO Trends in 2020

It is becoming more and more apparent that Google is aiming to no longer be the middleman in user searches but rather the end destination. That that and other changes that occurred this past year, here are some trends for SEO that are likely to affect rankings in 2020. Don’t Freak Out About Zero-Click Searches
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Meta Tags and Do We Need Them Anymore?

One of the most fundamental parts of a website tends to get left off on many of the sites we see. That essential part is the humble meta tag. There are different types of meta tags, and while the value for some types has waned, there are others that assist in boosting your SEO.  Here’s
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5 Signals Your CTA is Stale

Have you noticed that your traffic is falling off from social media and landing pages? One element to look at is your call-to-action. Every so often, they need tweaking and changing. Here are five signals that your CTA isn’t working as hard for your brand as it used to. 1. Landing Page Traffic Diminished One
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How Repurposing Content Works For Your Brand

Coming up with content for a blog can seem overwhelming. Trying to figure out what your visitors are looking for can seem daunting. Or is it? One big clue is in your stats. If you don’t use Google Analytics or another form of information collection – just log into the control panel of your website
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New Google Publisher Policies for Adsense

If you use monetize Adsense on your website or Youtube account, some new changes went into effect today you should know about. New Google Publisher Policies for Adsense Effective today, September 30th, 2019, Google updated the criteria for the types of content that is allowed to be monetized. To continue to utilize the benefits of
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Did Google’s Update Make Your Stars Disappear for Your Local Business, Product/Service or Blog Posts?

Google’s official blog had a post titled, “Making Review Rich Results more helpful”  on September 16th. In a nutshell, they said moving forward they would reduce the number of scheme types allowed to make sure self-serving reviews were not a part of the count.  The result is that ratings and reviews previously displayed for organizations,
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