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Your Blog is Your Employee Too

Your blog should be your worker just as much as your employees. As a matter of fact, your blog should be one of your best-performing employees, if not the hardest working employee. Why? It is up 24/7, representing your entire brand, and if you did it right – those keywords are bringing in traffic to
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Ways Bad SEO Can Get Your Site Blacklisted

Did you know that Google blacklists 6000 to 10,000 websites daily? While there is no direct reasons given or special tools, reaching out to an SEO company can help you nail down what is hurting your search engine optimization, and they can confirm whether or not your site has toxic links or practices that have
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Tips For Finding the Time to Market Your Small to Medium-Size Business

According to a poll taken by InfusionSoft, nearly one in five small business owners do not use any type of digital marketing. Almost 49% who do their own marketing cited a lack of time as a significant factor for making an effort to engage in consistent digital marketing. As we’ve seen in 2020, people staying
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Horizon Marketing Infographic Series: Painless Ways to Get Reviews for Your Business

Many business owners make the mistake of just letting reviews happen. The truth is, you can boost your brand awareness through the use of reviews on various platforms. Here are some easiest ways to get reviews for your company:
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3 Winning Ways to Market Locally for Your Brand

It’s easy to get caught up in marketing your business with blog content, search engine marketing, non-toxic backlinks and other fine-tuning that every online marketing effort needs. One thing you shouldn’t overlook is the power of local marketing, and we’re not just talking about Google Business listings. It’s also about making your brand the one
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Five Top Tips for Winning at Pinterest in 2020

Did you know 34% of Americans use Pinterest? If you’re not harnessing the power of this platform, it’s time. Time of day isn’t something that matters on Pinterest, the first five pins that you save each day are the ones that will get the most reach, however. Something you might notice is that your audience
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How to Increase the Success of Your Business Through Team Building

No one ever said, “I hope my bottom line never grows, and my client base never expands.” said no business owner EVER. Many elements make up a solid small to medium-size business: Great product Great market research Great followup after the purchase However, one thing that can make your business fall flat if you don’t
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Ideas For Marketing That Won’t Cost a Cent

One of the roughest parts of having a small business is the lack of a budget for marketing. It is not uncommon for payroll, stock, and overhead to eat up the budget. Here are five easy ways to market your product or service that won’t break the bank. Newsletters Still Work If you don’t have
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5 Tips for SEO Trends in 2020

It is becoming more and more apparent that Google is aiming to no longer be the middleman in user searches but rather the end destination. That that and other changes that occurred this past year, here are some trends for SEO that are likely to affect rankings in 2020. Don’t Freak Out About Zero-Click Searches
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