Branding Strategies for Small and Medium-Sized Business Owners

Branding Strategies for Business Owners

Branding is something that confuses a lot of business owners. It’s more than a recognizable logo or tagline that describes your business. According to Wikipedia, “A brand is a name, term, design, symbol or any other feature that identifies one seller’s good or service as distinct from those of other sellers.” Sounds simple right? Consider … Read more