It’s hard to get exact numbers, but in a study released by We Are Social, around 45% of the world population utilizes social media in some form. This makes having your brand present on at least one social media platform very important for overall brand awareness. Let’s see How Social Media Can Boost Your Brand … Read more
Marketers who play with the idea of engaging customers through augmented or virtual reality can find an issue with justifying an investment into these novelties, not to mention ignoring its possibilities entirely and risk getting left as a zero. As augmented and virtual reality progressively improves in accessibility, usability, and price, it will become far … Read more
When your startup got off the ground, you were comfortable doing your own social media, block posts, managing your brand’s message to the world on your Google Ads and other venues. Then sales started happening, and soon you find you have to prioritize; the first thing to go is the daily blog post that gets … Read more
It’s good to plan your social media posting around #Events and #SpecialDays that relate to your market, such as foodie observances like National Hot Dog Day or #WorldCoffeeDrinkersDay is something nearly everyone can get behind. Then, there are posts you really want to get seen. While you might do an inspirational quote in the morning, … Read more
Your blog should be your worker just as much as your employees. As a matter of fact, your blog should be one of your best-performing employees, if not the hardest working employee. Why?It is up 24/7, representing your entire brand, and if you did it right – those keywords are bringing in traffic to your … Read more
Did you know that Google blacklists 6000 to 10,000 websites daily? While there is no direct reasons given or special tools, reaching out to an SEO company can help you nail down what is hurting your search engine optimization, and they can confirm whether or not your site has toxic links or practices that have … Read more
According to a poll taken by InfusionSoft, nearly one in five small business owners do not use any type of digital marketing. Almost 49% who do their own marketing cited a lack of time as a significant factor for making an effort to engage in consistent digital marketing. As we’ve seen in 2020, people staying … Read more
Many business owners make the mistake of just letting reviews happen. The truth is, you can boost your brand awareness through the use of reviews on various platforms. Here are some easiest ways to get reviews for your company:
It’s easy to get caught up in marketing your business with blog content, search engine marketing, non-toxic backlinks and other fine-tuning that every online marketing effort needs. One thing you shouldn’t overlook is the power of local marketing, and we’re not just talking about Google Business listings. It’s also about making your brand the one … Read more
Did you know 34% of Americans use Pinterest? If you’re not harnessing the power of this platform, it’s time. Time of day isn’t something that matters on Pinterest, the first five pins that you save each day are the ones that will get the most reach, however. Something you might notice is that your audience … Read more