Are you wondering how web design affects your SEO? Look no further! In this article, we’ll explore the connection between web design and search engine optimization. Discover how the design elements of your website can either boost or hinder your SEO efforts. With over 17 years of experience, Horizon Marketing will guide you through the … Read more
While artificial intelligence and data-driven marketing grow, the overarching focus is now on digital marketing. Business News Daily says digital marketing is essential for small, medium-sized, and large businesses. Digital marketing trends are crucial entities that help many business owners shape marketing strategies. You need different digital tools to be more effective in reaching the … Read more
In the vast world of online marketing, customer reviews and ratings are an essential pointer to the growth and success of an online business. Reviews are social proofs from clients of their feelings towards a product and its authenticity. These reviews heavily influence the acquisition of more clients or sometimes the loss of the existing … Read more
According to Mooc.org, digital marketing is more advantageous than traditional marketing methods such as televisions, billboards, and radios. Over the past years, digital marketing has seen tremendous growth with no signs of slowing down. Digital Marketing Institute recommends the digital market because it’s an innovation that helps business owners attract many potential customers and convert … Read more
When the economy is uncertain, increasing marketing can lead to growth. Here’s how marketing in uncertain economic times is essential. Marketing Is Key to Economic Survival According to Forbes, the consumer economy is driven by marketing, which promotes goods and services and targets the people who will most likely buy them. When a business uses … Read more
With little warning, the pandemic forced businesses to streamline and automate operations to connect with clients and consumers through technology. The world seemed to change in an instant. If they wanted to stay afloat during quarantine, they had to rely on technology more than ever. Businesses around the globe had to step up improvements to … Read more
The holidays for 2020 are unprecedented in terms of how consumers will behave. In the past it was easy to spot trends, but the pandemic and sudden shutdowns of communities plays into how much shopping gets done and makes online sales even more valuable for vendors. Here are 10 Important Holiday Marketing Stats for what … Read more
One of the best things about marketing during the holidays is that it is the perfect time to blend fun with your message. There are many great ways to do this, and we will cover some of the holiday marketing ideas you need to try this Year to get your ideas flowing for how to … Read more
Yes, it is time to start laying out your holiday marketing campaign. The key is to stand out among everyone else that has a brand in the marketplace touting the festive, giving spirit of the holidays. Here are some tips for coming out on top. Start Early in the SeasonShoppers start buying early (Christmas in … Read more
Having a great, well-designed website is part of the battle to entice visitors to become customers. Understanding that Google wants to create a unique and positive experience for every user means your website should deliver unique, informative content. Here are four steps to avoid doing things that are killing your content marketing: Create content regularlyWe … Read more