A client called me last week. He’d been on three sales calls with three different AI marketing platforms in five days. Every one of them used the word “agentic.” Every one of them promised to run his marketing for him. He wanted to know whether he should buy any of them. I told him the … Read more
Last week I got a call from the owner of a moving company in Anaheim. His phone had stopped ringing. Three weeks earlier, he was getting eight to ten quote requests a day from Google. Now he was lucky to get one or two. When we pulled up his Google Business Profile, the answer was … Read more
Introduction This week I have an appointment with a new logistics company I asked ChatGPT “what should I look for when hiring a logistic company in New Jersey?” Within seconds it provided, “When hiring a logistics company in New Jersey whether for freight shipping, warehousing, distribution, or supply chain support choosing the right partner is … Read more