There are still some things you can do to ramp up your sales as holiday shopping goes into the final lap! If you need any help call Horizon Marketing at (310) 734-1493 Ext. 1 Now and request your Free Web and SEO analysis.
It’s great to have visitors coming to your website, but you want clients. If you have a decent traffic flow and the sales are not happening, it might be due to a lack of targeting. Let’s face it; the days of creating content to get indexed in Google is gone. And that’s not a bad … Read more
It is becoming more and more apparent that Google is aiming to no longer be the middleman in user searches but rather the end destination. That and other changes that occurred this past year, here are 5 Tips for SEO Trends that are likely to affect rankings in 2020. Don’t Freak Out About Zero-Click Searches … Read more
One of the most fundamental parts of a website tends to get left off on many of the sites we see. That essential part is the humble meta tag. There are different types of meta tags, and while the value for some types has waned, there are others that assist in boosting your SEO. Here’s … Read more
Have you noticed that your traffic is falling off from social media and landing pages? One element to look at is your call-to-action. Every so often, they need tweaking and changing. Here are 5 signals that your CTA is Stale or isn’t working as hard for your brand as it used to. 1. Landing Page … Read more
Coming up with content for a blog can seem overwhelming. Trying to figure out what your visitors are looking for can seem daunting. Or is it? One big clue is in your stats. If you don’t use Google Analytics or another form of information collection – just log into the control panel of your website … Read more
If you use monetize Adsense on your website or Youtube account, some new changes went into effect today you should know about. New Google Publisher Policies for Adsense Effective today, September 30th, 2019, Google updated the criteria for the types of content that is allowed to be monetized. To continue to utilize the benefits of … Read more
Google’s official blog had a post titled, “Making Review Rich Results more helpful” on September 16th. In a nutshell, they said moving forward they would reduce the number of scheme types allowed to make sure self-serving reviews were not a part of the count. The result is that ratings and reviews previously displayed for organizations, … Read more
#1 Duplicate Content is the EnemyWant to make a search engine forget your website?Copy content on your pages and offer nothing new or of value. Mission accomplished. If you want to get found, each page should be unique. If you have pages that require duplication of content – mark up those pages as “no index, … Read more
There are three things that drive a successful online business in terms of marketing: SEO, social network presence and content marketing. By far, content marketing is the most crucial to get right. What is the Definition of Content? Think broader than a blog post when you consider content. It can be text, videos, infographics, or … Read more